• Mike Cooley
• Tim Schutz
• Troy Chaney

Mike Cooley

Mike Cooley founded Rally Cap with the vision that a fresh perspective was needed in the school industry. Cooley draws on his experience in collegiate athletics, sales for large national companies and as a leader of admissions teams to build ideas and an approach that is effective. He’s credited with leading an admissions team as it grew a branch campus from 32 students to more than 1,500 students in less than 4 years. “We aren’t a company that works with 200 or 300 schools, and we never will be,” insists Cooley. “We work with our clients to build solutions that address their unique situation and providing that level of service precludes us from working with large numbers of clients. We wouldn’t have it any other way. We aren’t going to throw cookie-cutter advertising, training, marketing and advice at our clients. To do so would be a tremendous disservice to them. We value our clients business just as we do ours. It’s that important to us.”